Tag Archives: October

How Horror Bloggers can Milk Halloween All October Long

Another October is upon us and you know what that means: morning show hosts treating pumpkin spice like it’s heroin, think pieces on seasonal depression, and outrage over tone deaf Halloween costumes (this year it’s a slinky short skirted version of the robes from the Handmaid’s Tale).

Oh, and horror writers doing everything they can to get you to look in our direction.

“Hey! You know you’ve been meaning to check out my scary stories out for a while? Well now’s the time!”

That’s right. Now’s the time of year horror writers get to be on brand and topically relevant to the normies in our social media feed. Rather than dig deep for a memoir on how the season shaped our young imaginations (something personally profound no one would read) we need quick clickable articles that write themselves.

Well if you’re looking for a template for sharable Halloween content to steal from you’ve come to the right guy.

Tis the Season to be Listing

Nothing says cheap mindless content like laying on the listicles. Sure everyone who’s into horror has seen trailers for every film that’s come out this year, but you’re a movie maven so inform everyone what they really ought to be watching.

Maybe you’ll be the 10thcritic to finally push them into seeing Mandy, it’s Nic Cage fighting cenobite bikers with a battle-axe (in a slow burning surrealist study with sparse dialogue). What’s not to like?

Maybe you can be the first of your film buff friends to pitch The Endless in a way that makes sense to casual audiences.

“It’s the story of two brothers visiting the cult they’ve escaped from to find the commune stuck in a sentient pocket dimension hell-bent on claiming them.”

“It’s a coming of age tale set in a UFO death cult.”

“It’s basically The Wicker Man meets Groundhogs Day.”

Clearly I haven’t cracked it yet. Why don’t you try?

Or maybe you can be the first amongst to laud praise on the deboot of Halloween, and champion other exhausted franchises to dump their excess canon in favor of a direct sequels to their original films.

Tap some lists out at the bus stop. Here are some suggestions:

  • Best on Screen Decapitations (The Exorcist 3 is obligatory)
  • Best Mirror Jump Scares
  • Best Demon Etching Title Sequences
  • Best Uses of Moonlight Sonata in a Horror Property
  • Best Horror Spins on Less Successful Sci Fi Premises
  • Best Recent Horrific Crimes for Writers to Base New Material on While the Families are Still Grieving
  • Most Violent Moments on Broadcast Television that Would’ve Gotten an R Rating Had They Been Shown on the Big Screen
  • Best Stephen King Tribute References in Stephen King’s Own Novels

These lists practically write themselves.

Review the Shit Out of Everything

There are too many horror shows for streamers to sift through. Isn’t it part of your vocation as a champion of revulsion to grade them with some sort of skull-centric rating system? Halloween is the Oscars for all things horror. It’s your duty as a corrupter of young minds to cast your vote on time.

Mine the Hell Out of the Past

Save your audience a Google search by listing all the Halloween themed episodes available on streaming. Rank The Simpson Tree House of Horror episodes. Add episodes from the revival seasons of The X-Files to your best of posts, and list the top 10 episodes of The Twilight Zone you want Jordan Peele to remake in the forthcoming series.

Repackage Old Articles with Seasonal Thumbnails

That old blog on Horror Clichés in Need of an Exorcism is just one jack-o-lantern PNG away from being relevant again. That entry on the art of Building Your Own Monsters is just a Halloween hashtag from being reblogged by readers. You got a few comments from that The War on Halloween editorial just add a devil emoji and share that shit again.

People who know me, should’ve suspected my demon nature for some time.

Streamline Your Short Fiction

Writing seasonal flash fiction is challenging. Those short stories get hits in the moment, but on October 31st they become irrelevant. Why waste your time and energy when you just want readers to click on the books for sale in the margins?

I recommend stocking up on Mad Libs and filling them with monster references:

(Man’s name) Flavius Octavius Davis walked in and opened the (noun) lead lined casket where he found a (adjective) bioluminescent (verb) mangled (noun) alien corpse with rope-like heaps of coiled tentacles. He exclaimed (exclamation) “Sweet Jesus, no!”

Make Your Readers Do the Work

Invite the audience to vote on your Halloween costume options, plans for the night in question, and ultimately your excuses for staying in.

But Whatever You Do Don’t…

Don’t give up them game by telling readers about the cynical click-bait schemes you’ve been concocting behind the scenes. That would be the kind noxious over sharing that would be harmful to your brand. You want to seem like your authentic self to readers without letting it all hang out and actually being authentic.

Only a well-trained transdimensional traveler secure in his meta-musings would poses the strength of mind to even attempt such a thing. (Drew wipes the sweat from his brow while tugging at his collar like a nervous cartoon character.)

Oh… and… uh… Happy Halloween!

•••

Meet Noelle, a Hollywood transplant that’s been subsisting on instant ramen and false hope. She’s on the verge of moving back into her mother’s trailer when her agent convinces her to take a meeting at the Oralia Hotel. Enchanted by the art deco atmosphere Noelle signs a contract without reading the fine print.

Now she has one month to pen a novel sequestered in a fantasy suite where a hack writer claims he had an unholy encounter. With whom you ask? Well, he has many names: Louis Cypher, Bill Z. Bub, Kel Diablo. The Devil.

Noelle is skeptical, until she’s awoken by a shadow figure with a taste for souls.

Desperate to make it Noelle stays on, shifting the focus of her story to these encounters. Her investigations take her through the forth wall and back again until she’s blurred the line between reality and what’s written. Is there a Satanic conspiracy, is it a desperate author’s insanity, or something else entirely?

Pre-order my novel HE HAS MANY NAMES today!

The War on Halloween

A concerned demon weighs in on the War on Halloween.

Once a year, my demon seeds rise from the soil to corrupt the innocent and harvest the souls of the damned, and once a year they’re persecuted for honoring tradition. They return to the pit telling stories of houses with lights out and signs saying, “No trick or treat this Halloween.”

As a practitioner of the ancient rites, I’m sad to see the PC police sanitize the season, safety-proofing torture chambers, and whitewashing the blood spatter off of everything.

Gone are the pillars of goat skulls, livestock bonfires, and mile long threads of chicken’s feet. They’ve been replaced with scented candles, costumes for cats, and Chia pet zombie heads. Gone are the jars of deformities, the spirit boards, and seance tables dripping with ectoplasm. They’ve been replaced with bobblehead banshees, slime flavored fruit drinks, and friendly ghost cartoons. The Casper-fication of the season leaves no room for demons.

Time was there were cloven hooves leading to every doorstep, robed carolers chanting incantations on every lawn, and wicker men filled with philosophers burning all along the horizon.

Now pagan deities pace abandoned shrines, kicking the dirt, waiting for a sacrificial offering to wander across their altars, only to be stood up by their once loyal followers. Your plane of existence used to be the best party in town. Now you’re casting our idols out of your schools and town halls. Macy’s ignores the season entirely, rolling out the tinsel and mistletoe long before it even starts to snow.

Maybe I’m looking at the bronze age with ruby colored glasses, or maybe people just don’t build effigies like they used to. Call me old fashioned, but those pagans knew how to make an entity feel welcome, filling our cauldrons with the ashes of their loved ones. These days demons are lucky to get Pixy Stix as an offering.

Humans keep removing the curses from the occasion. Not too long ago people proudly displayed captivity scenes on their front yards, where wise men chained up the innocent. They decorated trees with toilet paper, decked their halls with cobwebs, and strung crime scene tape from mailboxes to rooftops.

They turned CPR dummies into disemboweled corpses, gluing cereal to rubber abdomens, painting the flakes red to look like scabbing. They smeared kayro syrup along plastic pipes, laying them out like entrails, leading to trenches filled with dry ice that never stopped smoking.

They hung ornaments of eyeless dolls, severed limbs, and good old fashioned  asphyxiated corpses.

My little hellions skipped up driveways hungry for poisoned candy corns and apples filled with razor blades. That all changed when people started giving them dental floss and teeth whitening gum. None of these Saccharin sweets had passed through witch’s hands, been soaked in virgin’s tears, or dipped in the bowls of unbaptized infants.

People need to put the heresy back into Hershey’s, the necromancy back into Nestlé, and blaspheme back into Cadbury. They need to taste the mark of the beast in their Mars Bars, black magic in their Blow Pops, and sorcery in their Sour Patch Kids.

Every year candy bars keep getting smaller. They’ve gone from “King Sized” to “Fun” to “Mini.” Now all that’s left are tiny droplets that give a vague hint of chocolate. My demon brethren keep pumping rock music full of subliminal demands, but it doesn’t seem to be getting top 40 rotation. What we want is either chocolate or blood. It’s not in your interest to keep narrowing our options.

One house gave my little hell spawns baby carrots, claiming it would help improve their vision. These people were oblivious to my children’s glowing eyes with their healthy red bioluminescence. As if vegetables weren’t bad enough, one house dared to give them raisins. Raisins, that’s one grape state away from the holy sacrament. They might as well give them garlic bulbs, dipped in holy water, with silver crucifix centers.

What the hell is wrong with people up here?

They’ve turned their backs on their heritage. They’ve taken the occult out of their culture. Costumes celebrating gruesome grotesqueries have fallen out of fashion. This will sound like a cliché coming from a demon, but I blame the children. Human children have lost their imaginations. They don’t have the attention spans to let their nightmares in.

Kids get their costumes from cartoons, rather than the Boogeyman in their closets (who ought to know something about fashion, considering where he spends all his nights). Kids wear cheap plastic smocks with pictures of who they’re supposed to be on them.

There was a time when they were all ghouls and goblins. I used to have trouble picking out my kids from the ferrel bands of blood crazed humans. These days they’re all princesses and super heroes, trailed by chaperones in big puffy coats. It’s only college kids that go out alone, and their costumes don’t leave room for demons to hide their exoskeletons. It seems like only succubi stand a chance of blending in.

People have forgotten the reason for the season is Satan, and to a lesser extant the elder gods that came before him, but really the old ones don’t even bother anymore. Cthulhu sleeps through it without so much as lifting a tentacle to hit the snooze button, and Dagon only gets up to catch the latest Tree House of Horror episode of The Simpsons.

The real reason for the season

Halloween is under siege by progressives. They want to pacify this time of possession. They want to cast out our dark sacraments from the halls of government, claiming a need to separate church and state, but debauchery isn’t a religion, it’s a philosophy.

Their agenda to secularize the holiday knows no shame. They want everyone to start saying, “Happy Harvest Festival.”

It’s Happy Halloween! With a hard H. H for Heathen, H for Heretic, H for Hellfire. Just because you rebranded something doesn’t mean it will protect you from my offspring. That’s them ringing your doorbell right now, with pumpkin pales and flaming bags of poo in their hands. You can try to civilize them, see if that gets them off your lawn, but my advice to you is just give them what they want.