When I started this blog four years ago I had no idea what I was doing. My first article was on the arrogance of trying to build a brand online. I openly mocked the concept, myself for going along with it, and any potential audience for reading it. The one thing I can say for my approach was that it was honest. I was daunted by the excess of blogs by other writers who were trying to do the same thing. I resisted the notion that authors have to sell themselves before they sell their work.
I wrote with a cynical tone because I feared an intimate one would make me vulnerable to criticism. A sarcastic edge is the armor of every novice blogger. I just wanted to share my art. I didn’t know the write way to acknowledge my audience.
The months went on and my blog became more than a depository for old poetry. I realized all the tricks I used to keep my writing flowing were things worth sharing. I just had to develop the language to articulate them. Over the years I’ve perfected this blogging formula. These are some of the techniques I use. Continue reading My Secret Blogging Formula